Cheryl’s Cosmeceuticals unveils a new initiative called #CherylsBrowseAndShop to provide salons with fresh source of revenue generation. Through this launch which is lead primarily by ‘social commerce’, the salons will now be able to connect to their clients more formally. Through social media platforms salons can now give their clients virtual consultations, book in-salon appointments, sell and directly deliver Cheryl’s skincare products. Gunjan Jain, National Education Manager at Cheryl’s Cosmeceuticals said, “We are excited to support more than 15,000 of our salon partners to be digitally forward and to provide our consumers with the ease of access to the brand via technology.”