Leading beauty e-tailer Nykaa has acquired Dot & Key, an Indian skincare brand. After the acquisition is complete, the latter will join Nykaa-owned brands. This is the first-ever D2C beauty brand being acquired by this e-commerce portal.
Dot & Key focuses on offering premium skincare solutions to consumers that include face masks, serums, cleansers and toners. Recently, it ventured into nutrachemicals under the brand ‘IKWI’.